Music Format Target Age - We play a 35-65% mix; 35% current and re-currents, consisting of a combination of light rock and country crossover hits. 65% oldies with the same mix. A Best of the Best music format TARGETING 34 to 55 which is the dominant age demographic for this area.

The Best of the Networks - KDIX features CBS, ESPN and The Northern Ag Network.

North Dakota's Number "ONE" Sports Station - Rod Kleinjan, a North Dakota Sportscaster of the Year and Jim Dahl feature the state's number "One" sports reporting and play-by-play team. This is compatible with our Best of the Best music format and heavy Ag coverage during the day, and our emphasis on sports at night.

KDIX is the voice of the Dickinson State University Blue Hawks, The Dickinson High School Midgets and the Trinity High School Titans. We also carry NFL Monday night Football and the evening games of the Colorado Rockies.

West Dakota's Number "ONE" Agriculture Station - KDIX features a full-time Farm Director Mike Renner. Mike also provides special daily rodeo coverage and reports. KDIX is the only Dickinson station to feature exclusive daily reports from Southwest Grain Harvest-States, Stockman's Livestock.

FEATURES

  • Jefferson Clark - Mornings
  • Northern Ag - Hourly 6A-6P
  • Mike's Rodeo Report 11:46 AM
  • News - Hourly 6 and 26 after
  • Sports lines - Hourly at 46 after
  • Local Sports - 7:55 AM and 5:40 PM
  • Tony Dean's Dakota Backroads - 4:50 PM
  • The Wheeler Dealer - 9:03 AM
  • Area Coach's Comment - Saturday AM
  • Colorado Rockies
  • See our program schedule for a complete listing

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Because of the absence of Arbitron in this market, your "Number One" criteria for purchasing KDIX for your clients, should be the Free Enterprise System, where KDIX is a 2 to 1 choice of Dickinson Area Annual Advertisers over any other media.